First Annual Lemonade Day in San Antonio, TX

Last summer, while visiting my sister in Houston, I vividly remember reading a front-page story that made me so excited!  It was about Lemonade Day, sponsored by (P4L), a program the entire city of Houston supports that encourages kids to become young entrepreneurs, from kindergarten through the 12th grade, by teaching the fundamentals of business and financial planning.

Lemonade Day is a citywide program designed to teach children how to start, own and operate their own lemonade business.2010 lemonade day san antonio prepared 4 life organization

My daughter, imaginative and resourceful, has always wanted her own lemonade stand.  This program not only gives kids (many from high-risk neighborhoods) the opportunity to have a stand of their own, but empowers them with important planning information to maximize their potential for success.

It provides an opportunity for families, businesses, faith-based community organizations and schools to come together for a common purpose – to train the next generation of entrepreneurs through a free, fun, engaging, experiential activity.

Prepared 4 Life Lemonade Day San Antonio, TX

When:  May 2, 2010 | First Sunday in May

Background Information

Originally started in Houston by Michael Holthouse (the founder of P4L) a master entrepreneur himself.  After creating a company that surpassed the $100 million mark, 6 years after starting it from scratch (Paranet),  Holthouse created:

He created the Holthouse Foundation for Kids to help at-risk children acquire the skills and habits they need to become successful adults…He and his wife, Lisa, later founded Prepared 4 Life, a non-profit organization that started by offering after-school programs for at-risk middle-school children in Houston.

He got the idea from his daughter who woke up early in the morning, excited to start her own lemonade stand.  Together they put together a business plan taking into consideration marketing, location, and paying back her investors and from the ashes Lemonade Day was born:

The ideas was to give kids an engaging workbook that would guide them through the process of setting up a stand.  An adult member would help walk each child through the process, but would be asked to leave most of the problem-solving to the kids…It would teach young kids the nuts and bolts of entrepreneurial startups: setting goals, planning for success, securing a loan, choosing locations, procuring supplies, making their product, and turning a profit.

San Antonio TX Lemonade Day's Backpack Pickup Locations
Every Lemonade Day participant picks up a bag at a local station that includes a workbook for the kids and another one for the parents.

Although the kids are allowed to keep all of their profits, their encouraged to not only pay back their investors, they also are encouraged to donate a portion of their profits to a charity of their choice.

Exponential Success Over the Past 3 Years

Lemonade Day 2007
Lemonade Day 2007 - 2600 Participants
Lemonade Day 2008
Lemonade Day 2008 - 11,232 Participants
Lemonade Day 2009
Lemonade Day 2009 - 27,389 Participants

Lemonade Day San Antonio

Check out San Antonio’s local website:

Contact information (local & national):

*I’ve had the pleasure of working with Sara from the CE group who is San Antonio’s project manager for this HUGE undertaking!  By using the link above you can also contact her for more information on sponsoring, volunteering, etc.

**Local Restaurants – our volunteers will need refreshments!  Join the movement by donating meals/snacks for volunteers, your location could become a Lemonade Day backpack pickup location!

Sign Up Here!

I’ll be updating with more information as I get it as well!

– 2010 Lemonade Day | Informational Video –

– 3rd Annual Lemonade Day | Houston, TX –

Listen to why all the kids LOVED Lemonade Day in Houston, TX last year!

I Love Lemonade Day from Geekette Bits on Vimeo.

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One thought on “First Annual Lemonade Day in San Antonio, TX”

  1. • Excellent read, I just passed this onto a colleague who was doing a little research on that. And he actually bought me lunch because I found it for him smile So let me rephrase that.

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